NBA-Hotel like a Pro
NBA2K Integration
We had the opportunity to build on our NBA partnership by creating a world within the popular 2K franchise. We created two playable courts, OOH billboards and even a hotel with a functioning lobby where you could get exclusive offers.
The Robe
NBA All-Star Integration
When we found out that Jaime Jaquez Jr. was going to be a part of the All-Star Game Dunk Contest, We collaborated with designer Greg Lauren to create a custom hotel robe.
